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Boutique brand studio — for founders with something to launch
Oil & Ink is a one-person brand-invention studio. I work with founders who have a real product, a launch date, and the budget to do it right.
Now booking Q1 2027 · Projects from $12k
The problem
01
Before they read a word, they've decided what kind of company you are. A forgettable brand makes a serious product look like a side project.
02
Your website is your first sales call. Look cheap and people assume the product is too — and they won't pay premium prices for it.
03
One shot. A rushed logo and a borrowed template tells the market you weren't ready.
"$3k buys a website.
$20k buys a launch."
Services
Fixed scope. Fixed price. Fixed timeline. No hourly billing, no scope creep, no surprises. Every engagement is delivered start to finish by one person — the founder.
01
from $12k
The foundation. A complete visual identity for a product ready to be taken seriously.
Best for — pre-brand products that need a foundation before they launch.
Most popular
02
from $20k
The full launch package. Identity plus the website and assets to go to market with total confidence.
Stretched thin? 0% financing available — ask about monthly plans.
Best for — founders with a launch date and no time for a slow agency.
03
from $28k
For funded teams going big. Naming, a deeper system, and a designer on call through launch.
Best for — funded teams who want a partner, not a vendor.
Need something else? Every engagement starts with a conversation → — and if it's not a fit, I'll tell you.
Process
A tight, named process. You always know what's happening, what's next, and when you ship.
01
Week 1
A deep dive into your product, market, and ambition. We define the one idea everything else hangs on — then you see the direction at the end of week one.
Week-1 reveal: if the idea doesn't excite you, walk away. Kill fee, no hard feelings.
02
Weeks 2–4
Logo, type, color, voice. The full visual system — built on the positioning, not decoration.
03
Weeks 4–7
Your marketing site, designed and built by the same hands. Nothing lost in handoff — there is no handoff.
04
Week 8+
Asset kit, guidelines, and support through launch day. You ship looking like you've been here for years.
Selected work
Full case studies with process, rationale, and results are on the way. These slots are reserved for real client work — nothing fake, ever.
Your work here — 16:9
Drop in project photo
Identity + Website
Every shipment sold out.
Full case study — coming soon.Your work here — 16:9
Drop in project photo
Full brand + Launch kit
Full case study — coming soon.Your work here — 16:9
Drop in project photo
Identity + Web
Full case study — coming soon.The studio
Oil & Ink is a one-person studio run by Steve — designer and developer. No account managers, no juniors, no handoffs. The person on the first call designs your brand and builds your site.
That's the whole business model: senior-level work, direct communication, and a calendar with room to actually think about your launch. Small on purpose — so your project never is.
The name comes from two obsessions: motor oil and printer's ink — the machine age and the craft. Automotive design taught me precision; print taught me restraint. Oil & Ink lives where the two meet.
Steve
Founder, designer & developer
Every pixel and every line of code comes from the founder. Nothing gets delegated down.
Brand and website from one brain. What gets designed is what gets shipped.
Limited availability keeps the work sharp and timelines honest. When we're full, we're full.
Branding experience with some of the world's largest companies — now direct with founders, minus the agency overhead.
Questions
Projects start at $12k. Most founders choose The Launch at $20k — identity, website, and launch assets in one engagement. If your budget is under $12k, we're not the right fit, and I'd rather tell you that now than waste your time.
50% books your slot, 50% due at handover — card or bank transfer. 0% financing is available on request, so the cost doesn't have to hit all at once.
Three to four weeks for a full identity, six to eight for The Launch, up to ten for a Partner engagement. Focused sprints with weekly check-ins — founders pick this studio specifically because it doesn't take six months. It's fast because there's no committee: one senior person, full attention, for weeks instead of scattered across months.
A clear picture of the product, access to the people making decisions, and fast, honest feedback. You'll have homework in week one. After that, I drive — you approve.
Yes — design and code, one person. That's the advantage of a boutique: what gets designed is exactly what gets built. No agency handoff, no "the devs changed it," no translation losses.
Then you need The Identity — a logo without a system is decoration, and decoration won't survive a launch. If you truly only need a single mark drawn, I'll point you to someone cheaper. Honestly.
Start a project
I take on two projects per quarter. Tell me about yours — if it's a fit, we'll book a call and talk timelines.
Prefer email? hello@oilandinkstudio.com